Resources
Shopify Plus
When the brand Patou invites itself into eCommerce
After acquiring Jean Patou brand in 2019, LVMH wanted to relaunch the luxury brand with an omnichannel and mobile-first strategy under a Shopify Plus environment. The purpose was to launch an e-commerce site, for individuals (B2C) and whole
Read more
Shopify Plus
When the brand Patou invites itself into eCommerce
After acquiring Jean Patou brand in 2019, LVMH wanted to relaunch the luxury brand with an omnichannel and mobile-first strategy under a Shopify Plus environment. The purpose was to launch an e-commerce site, for individuals (B2C) and whole
Read more